Dealers will soon be offered exclusive early access to Sun Motors, a marketplace collaboration between The Sun and the Motor Genius Group.
Sunmotors.co.uk is aiming to revolutionise the car buying and financing experience through leveraging the media group’s audience reach and the industry expertise of the Motor Genius Group to help dealerships reach an audience of 75% of UK adults.
“We are excited to unveil Sun Motors, a platform dedicated to bringing innovation, trust, and transparency to the car buying and financing process,” said Terry Heath, director of response at News UK. “Our partnership with the Motor Genius Group ensures a seamless and integrated experience for both consumers and dealers.”
The Motor Genius Group is a startup that brings together experts from the motor trade to oversee the operational management of Sun Motors, including:
“This isn’t just another marketplace,” said Jonathan Seaman at motorsales.ai. “We’ve created the ultimate platform for car buyers and dealers. Our suite of technology tools is truly game-changing, allowing dealers to optimise every aspect of their business. By connecting dealerships with The Sun’s audience, which will account for 79% of vehicle expenditure in the UK over the next two years, we’re providing unparalleled reach and engagement.”
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